News

Shuhei Yoshida Believes No Man's Sky's Marketing 'Wasn't A Great PR Strategy'

… Shuhei Yoshida Believes No Man's Sky's Marketing 'Wasn't A Great PR Strategy' … Sony's Shuhei Yoshida believes the PR and marketing strategy of No Man's Sky could have been handled better. … Shuhei Yoshida Believes No Man's Sky's Marketing 'Wasn't A Great PR Strategy' …

opinion

How Next-Gen Effectively Killed Console Wars

… and Sony, for the first time, have wildly different marketing strategies for Xbox Series X and PS5, here is what that means …