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THQ Exec Blames Messaging For Crappy Red Faction DLG Reviews
Speaking with Joystiq, THQ director of creative and business development Lenny Brown pointed to the company's PR and marketing efforts as a reason the recent Red Faction: Battlegrounds was universally derided by critics. Surely it wasn't that the game just sucked.
"When you have five minutes for an instance-based gameplay session, that's [Battlegrounds]. And when you want to spend two hours in the Red Faction universe, that's [the larger games] on the console. I think we've got to do a better job of messaging that, to the consumer and to the game press," Brown told Joystiq.
Red Faction: Battlegrounds is currently rocking a horrid 49 average on Metacritic (on 360; the PS3 version is at 48). If anyone can think of a game sitting sub-50 on Metacritic that is merely misunderstood and not terrible, leave it in the comments. Something tells me that "doing a better job messaging" isn't THQ's problem.
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