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Nintendo Begins "I'm Not A Gamer" Advertising Campaign
As part of its new marketing campaign, Nintendo has decided to create advertisements that show recognizable athletes and actors playing their 3DSs while insisting that they're not gamers.
I understand that appealing to non-gamers is a great way to reach a new audience, but this is kind of confusing to me, especially Gabrielle Douglas' commercial. The gold-medal Olympian is playing New Super Mario Bros. 2, bragging about her high score, but then says, "I'm not a gamer," as if to say, don't worry, I don't actually play these things.
Dianna Agron likes to draw pie.
Check out the ads below, and let us know if they inspire you to buy a 3DS XL.
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