GamePro Magazine Closes

by Jim Reilly on Nov 30, 2011 at 09:50 AM

GamePro magazine and its website will no longer exist effective December 5.

A report from IndustryGamers confirms the magazine's closure after recently switching from a monthly release to quarterly.  GamePro's November issue will be the last one ever.

An IDG spokesperson said the reason for the closure was due to a lack of ad dollars and confirmed layoffs to the staff are occurring. With the magazine and website no longer existing, GamePro Media is refocusing on creating custom content tor vendors and events, such as the daily newsletter handed out at E3.

“The U.S. editorial and business staff worked hard to earn a passionate, loyal following for GamePro and I am grateful for their dedication and hard work over the years,” said Mike Kisseberth of IDG's consumer and small business media group.

“GamePro, like all businesses, must keep up with industry changes and economic realities. [GamePro President] Marci Yamaguchi and her colleagues have tremendous expertise in the games arena, and now they will be putting that knowledge to work for the brands that gamers love. Look for GamePro Custom Solutions to be blazing new trails in online branding for the game industry, providing gamers with deeper, richer interactions with the companies and titles they most want to know about.”

GamePro first started in 1989.

[Source: IndustryGamers]