Nintendo Stock Price Surges After Super Mario Run Announcement

by Suriel Vazquez on Sep 07, 2016 at 11:53 AM

Today Nintendo announced Super Mario Run, the company's first Mario-centric game for Apple's iOS platform. In light of the news, the company's stock price has surged.

Nintendo's stock is up almost 29% (up to $36) today as of this writing following Super Mario Run's reveal, according to The Wall Street Journal.

Earlier this year, Nintendo's stock skyrocketed following the release of Pokémon Go, then quickly dove as investors realized the company had little stake in the title. Today's surge will likely be more reliable, however, as Super Mario Run is actually being published by Nintendo as part of their agreement with DeNA. This is the company's second iOS release following Miitomo, which released back in March.

[Source: The Wall Street Journal]


Our Take
I'm not all that excited for Super Mario Run myself, but this is still a major announcement for Nintendo. With any luck, the company will be successful enough on iOS they'll be able to take more creative risks on their consoles in the coming years.