NPD: Xbox One Remains Top-Selling Console For Fourth Month In A Row

by Brian Shea on Nov 10, 2016 at 10:25 AM

According to Microsoft, this month's NPD reports that the Xbox One was the best-selling console for the month of October in the U.S., the U.K., and Australia. This is the fourth month in a row that it has beaten the PlayStation 4 in the U.S. and the second month in a row that it has beaten its rival console from Sony in both the U.K. and Australia.

Though the full NPD numbers aren't released yet, Microsoft has released a statement claiming the highest numbers for this month. The statement cites new game launches like Gears of War 4 and Battlefield 1 as contributing factors to the sales, as well as exceptionally strong Xbox Live numbers. Microsoft is reporting that the number of multiplayer gamers on Xbox Live has increased 52 percent over last year. Microsoft also says that Gears of War 4 was the highest-selling platform-exclusive title in the U.S. and U.K. last month, while Forza Horizon 3 has become the best-selling and highest-rated racing game of 2016.


Our Take
After a slow start for the Xbox One when compared to PlayStation 4, Microsoft is on fire lately. The strong catalog of exclusive titles like the aforementioned Gears of War 4 and Forza Horizon 3 undoubtedly helped, but it will be interesting to see how the release of the PlayStation 4 Pro affects Microsoft's current streak of coming out on top when the final report for the month of October hits.