Pokémon Go Developer Niantic Gets $20 Million From Google, Nintendo, The Pokémon Company
Niantic Labs is doing ok for itself after spinning off from Google earlier this year. The company beyond the augmented reality game Ingress split off in August when Google announced its newly formed parent company Alphabet.
Niantic is currently working on the ambitious Pokémon Go. Now it has more capital to make that project come to life thanks to this Series A funding.
Google, The Pokémon Company, and Nintendo have made a $20 million investment in the company. Funds will also be used for continued support of Ingress and other new games. Niantic will also be eligible for another $10 million from the trio as it meets milestones.
I don’t think there is anyone who doesn’t expect Pokémon Go to be an enormous win for all parties involved. This additional investment allows Niantic working capital to ensure that the implementation live up to fan expectations of a Pokémon game that interacts with the real world.