EA Appoints Former WB Games VP As New Head Of Mobile

by Mike Futter on Jul 07, 2015 at 11:30 AM

EA CEO Andrew Wilson has named a new head of the publisher’s mobile game division. Senior vice president and group general manager Samantha Ryan will now serve as the senior vice president of EA Mobile.

Ryan joined the company in March after eight years at Warner Bros. Interactive. Prior to her departure, she served as senior vice president of production and development and was involved with the Batman Arkham franchise, Mortal Kombat series, and others. Prior to that she was president of Shadow of Mordor developer Monolith Productions and oversaw its acquisition by WB Games. 

“The power of mobile is that it not only changes how we make and play games, but it also expands our reach to entirely new types of players," Ryan said in an emailed statement. "We're delivering entertainment and creating new relationships with an audience of billions on devices that rarely leave our side today. I'm so excited for the opportunity to lead the passionate teams at EA Mobile, and bring more amazing experiences to more players around the world.”

She replaces Frank Gibeau, who left EA in May after over 20 years. EA Mobile currently has a number of lucrative titles, including The Simpsons Tapped Out, SimCity BuildIt, The Sims FreePlay, and FIFA 15 Ultimate Team.

[Source: SEC]


Our Take
Ryan clearly has extensive experience in publishing, and mobile is an evolving part of EA’s business. I’m looking forward to hearing from her on her plans for the division.