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DICE Questions Why People Like Battlefield: Bad Company

by Mike Futter on Jun 24, 2014 at 04:39 AM

Battlefield fans have been getting a lot of attention from EA and DICE. With the shelving of Medal of Honor, Battlefield has become EA’s only go-to military shooter. Still, there’s a fan request that has gone unanswered.

Battlefield: Bad Company and its sequel teamed players up with a ragtag bunch of soldiers that aren’t the normal military-shooter heroes. The titles featured full single-player campaigns and multiplayer that is heralded by many fans as some of the series' best.

So, why hasn’t there been another entry in the franchise? “There's one thing that lingers with Bad Company that we've been asking ourselves: What is it that the people really liked about Bad Company?" DICE general manager Karl Magnus Troedsson told Eurogamer.

Troedsson says that he and his team can’t put their fingers on what it is that people loved about that branch of the brand. “It's hard for people to articulate what that is, which is actually hard for us,” he says. “It would be hard to remake something like that. Can we do it? Of course. We have our theories when it comes to the multiplayer."

For more on DICE, check out our interview with Troedsson about his company's relationship with Visceral, how the partnership is improving the series, and the possibility of Early Access Battlefield in the future. We also wrote an opinion piece about the direction of the series following recent comments about what went wrong with Battlefield 4.

[Source: Eurogamer]

 

Our Take
Playtesting isn’t a new concept, and I can’t imagine that the data from the Bad Company games isn’t available. Additionally, given the popularity, it might even be worth bringing in fans of Battlefield 4 and Hardline (once that game is out) to play Bad Company 2’s multiplayer in a focus-testing environment to understand what hits home about it. It strikes me as odd that the studio boss doesn’t know what made two of its titles so beloved by fans.