Please support Game Informer. Print magazine subscriptions are less than $2 per issue
Reader Discussion: What Other Forms Of Business Should Nintendo Explore?
Nintendo sees itself more as an entertainment company than a gaming company. Earlier today, we talked about Nintendo CEO and president Satoru Iwata's comments on Nintendo's new consumer health and quality of life division, which could push the company in new directions. Nintendo isn't going to stop make games any time soon, but what other kinds of lifestyle and entertainment products do you think it should explore?
It's not a secret that Nintendo's newest console isn't as much of a hit as the company would have liked, so I don't find it surprising that Nintendo would like to explore other products that it feels will be more profitable. Since Nintendo's new division is focused on health and quality of life products, I wouldn't be surprised if Nintendo is exploring some kind of fitness band or smart watch-like device.
However, I wonder if that is really Nintendo's strength. I think Nintendo is great at making cute and lovable characters as well as polished games, so if it does anything else outside of its current consoles, it should center around that. Maybe the company could bring back the Game & Watch and create a series of portable single shot games, or leverage its stable of characters for some quality Pixar-like movies or TV shows.
Who knows, maybe Nintendo will announce some of these new lifestyle and entertainment products at this year's E3. If Nintendo were to do anything besides make games for it's current consoles, what would you like that to be?
I’d like to ask you to support Game Informer’s continued coverage of games with a subscription. For less than two dollars per issue, we mail you a full year of 10 print magazines, each with cover stories and preview features filled with exclusive details about the most exciting upcoming games. We profile and interview game creators. We look back on the rich history of gaming, and we celebrate what’s next.
Here on the website, we offer much of our content for free, including game reviews, daily news, videos, event coverage, and more – all with minimal ads.
We do so with a small editorial team, alongside contributing paid writers from around the world – over 65 individuals from 9 countries around the world, just in the last couple of years.
It’s not possible without support.
In a time when game makers and games coverage have faced hard struggles and layoffs, the future of this 30+ year magazine and community is at risk. Our new standalone magazine subscription is the number one way you can keep us alive – and we believe you’ll get a pretty fantastic gaming magazine in your mailbox every few weeks for your trouble.
Thank you.
