It's an ambiguous quote, but it also has large implications for what Bethesda has in store for the future.
In a recent episode of the OXM Podcast, company vice-president Pete Hines said, "I think you'll hear us making considerably more noise this year than we did last year, as a publisher." Last year was a quiet year for Bethesda. It published Dishonored and Doom 3 BFG Edition, but that was about it. Making a larger splash in 2013 wouldn't be difficult, but Hines seems to think whatever it has in the works will make a fairly large impact saying, "We will be announcing new stuff and making some noise, and I think when we get the chance to show you guys what we're up to, that you'll sit up and take notice."
What do you think that means? Elder Scrolls Online will be coming this year, but we already know about that. What do you think Hines and company has in-store? Fallout 4? Elder Scrolls VI? A release date for Prey 2? Whatever it is, we should find out soon.