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Whether it works as a reminder to get the game when it comes out, or a reminder that you would rather be playing Max Payne 3 than watching TV after the game comes out, you can expect to see this ad on TV a lot.

Technically, not everything is in slow motion, but it's pretty close. I think there is a shot of Max hanging out on the floor and trying to get the last drop from some presumably alcoholic drink that plays at normal speed. For the most part, though, the ad screams, "bullet-time is back!"

Max Payne 3 will be available on May 15 for PlayStation 3 and Xbox 360, and May 29 on PC.