EA Launching Mass Effect 3 Into Space. Literally.
Electronic Arts seems to be getting a little carried away with the whole space thing.
Starting next week, the publisher is launching copies of the game into space using weather balloons and will be releasing them in New York, San Francisco, Las Vegas, Berlin, London and Paris.
Each game has a GPS tracking device so fans can follow their location as they descend to Earth a full week early before going on sale.
EA says it will provide more details on Tuesday next week.
[Source: USA Today]