Please support Game Informer. Print magazine subscriptions are less than $2 per issue

X
News

Xbox 360 Is "About Halfway Through" Its Lifecycle

by Joe Juba on Jun 24, 2011 at 08:55 AM

The Xbox 360 got a head start on the competition by releasing a year ahead of the Wii and PlayStation 3. That was back in 2005. Even with over five years on the market, Microsoft doesn't see the death of the 360 in the near future.

In an interview with trade publication MCV, Microsoft's VP of interactive entertainment business Chris Lewis said that Kinect has extended the lifespan of the 360. "We see it as about halfway through. But yes you are right, Xbox is defying the normal curve you might expect. There's no doubt that Kinect put a huge shot of adrenaline into the business. What we are now seeing is massive swathes of families and younger audiences flocking to it."

For comparison, the Xbox was only out four years before the 360 released. We're certainly seeing more longevity in the consoles this generation, especially considering that only Nintendo has done any official talking about the next round of hardware.

(via CVG)