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Black Ops Revenue Is Staggering
The new Call of Duty has made money faster than nearly any entertainment property in history.
$1 billion. If you counted one dollar a second, it would take you over 31 years to count that high. Activision has managed to count to that number significantly faster with its latest Call of Duty entry. Black Ops has hit the $1 billion mark in the few short weeks since its release on November 9th.
In the world of entertainment, only the movie Avatar has made that much money so quickly.
In addition, Activision notes in its press release that players have logged over 600 million hours playing Call of Duty: Black Ops since its launch. Over half of that time is spent online playing with or against friends, according to statistics Activision obtained from Microsoft.
Given that these numbers are self-reported by Activision, it's possible that the statistics are being reported in, shall we say, a favorable light. Even so, if the amount of money made from Black Ops is anywhere near what the company is claiming, then players shouldn't be surprised if they continue to see more Call of Duty games on an annual basis.
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