Microsoft: Kinect Sold 1 Million Units In 10 Days
The first batch of Kinect numbers are in, and they're pretty impressive. Microsoft has announced that one million of the units have sold worldwide since it was introduced 10 days ago, which the company says keeps it on track for its larger 2010 sales goal.
“We are appreciative of the response we have seen from consumers that has culminated in sales of more than 1 million units in the first 10 days on the market for Kinect for Xbox 360,” said Don Mattrick, president of the Interactive Entertainment Business at Microsoft. “This is a great start to the holiday season, and we will continue to work with our retailer partners to keep pace with high demand and deliver against our plan to sell more than 5 million Kinect sensors worldwide by the end of this year.”
The real test lies in the coming weeks. Now that the preorder sales have been burned through, will consumers continue to show interest in the device? Black Friday will be a nice indicator. Stay tuned.