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Colbert Parodies Nintendo's "On Like Donkey Kong" Trademark

by Matt Helgeson on Nov 15, 2010 at 04:55 AM

Nintendo's ridiculous trademark claim to the phrase "It's on like Donkey Kong" has already made the company a bit of a laughing stock on the Internet. Now, Comedy Central's Stephen Colbert has made them the laughing stock of the television.

After catching wind of the company's plan to trademark the groan inducing pop culture phrase, he did a two minute segment on the matter on the Colbert Report. During his report, Colbert claimed Nintendo was going to file other trademark claims on Nintendo-related phrases, specifically "Don't front like Duck Hunt", "Bring the painia like Castlevania" (okay, that's Konami but it's still funny), and "Nah, I don't really feel like playing Kirby's Adventure" (even on Comedy Central the pink puff gets no respect!).

He also said he was emulating Nintendo strategy, and would soon be squatting on the rights to phrases "no one uses anymore". Colbert plans to trademark "all that and a bag of chips" and then sell the rights to Frito Lay, and well as "You go, girl!" to  Depends adult undergarments.

Watch the clip here, it's pretty funny.

Colbert lampoons Nintendo

Source: 1UP