PES 2020 Adds Exclusive Juventus License
EA Sports has a long history of signing exclusivity deals for its sports franchises. The publisher infamously signed an exclusive agreement with the NFL, killing the upstart NFL 2K franchise and securing the professional football domain for Madden. EA's FIFA series has also operated with the same edict, signing exclusive deals to prevent La Liga, Bundesliga, Premier League, and most recently the Champions League from officially appearing in the rival PES soccer game. Now, Konami has signed a big exclusive of its own.
Today the Japanese publisher revealed an exclusive agreement to be the exclusive video game partner to Juventus FC, the storied Italian club with 35 Serie A titles, two Champions League titles, and a Netflix show to its name. The club joins Barcelona FC, Bayern Munchen, and Manchester United as clubs with official license deals with PES. The length of the deal is unknown.
FIFA 20 won't have the Juventus shield and kit in the game, but EA still has the license for all of its players, who will appear across all the game modes. Juventus will be replaced in Serie A by the fictitious Piedmonte Calcio side.