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  • Blog Post: YouTube Marks Let's Play Day With All-Time Site Top 10 List

    YouTube's been around for a decade now, transforming from a way to share the latest SNL Digital Short to a force that's changed gaming forever. Today, the streaming site is celebrating Let's Play day, in a nod to the dedicated fans and streamers who have created so much of YouTube's content... More
  • Blog Post: Twitch Shares Its Impressive 2014 Viewership Numbers

    2014 was a big year for Twitch, and the company has put together an infographic boasting some of its impressive 2014 viewership numbers as well as some surprising facts. Between the Amazon purchase, new-gen consoles truly jumping into the world of online streaming, and the bizarre Twitch plays Pokémon... More
  • Blog Post: Microsoft Studios Announces New Let’s Play–Friendly Monetization Rules

    Monetization of Let’s Play videos and livestreaming has been a topic of discussion for quite a while, with publishers taking different approaches. The decision to allow monetization is widely diversified, with a number of companies offering different views. Some, like Nintendo , have opted to claim... More
  • Blog Post: Minecraft Was Second-Most Searched Term On YouTube In 2014

    Popular "Let's Play" star PewDiePie also cracked the top ten most searched terms on Google's popular video service. This information was revealed in an article on Think With Google about the popularity of gaming content on the service. Minecraft and PewDiePie's popularity as search... More
  • Blog Post: YouTube Video Distributor For PewDiePie And Other Popular Gaming Channels Purchased By Disney

    The distributor of popular YouTube gaming personality videos like PewDiePie and TotalBiscuit, among many others, has been purchased by Disney for $500 million. Maker Studios doesn't exclusively distribute gaming video content on YouTube, but it is among its most popular channels of the large network... More
  • Blog Post: Tidal Wave Of YouTube Copyright Claims Underway

    Update: YouTube has responded to our request for comment, defending the recent wave of copyright claims. The company explains the event as having to do with a change to multi-channel networks (MCN). "Nothing illustrates the incredible growth and evolution of YouTube better than the enterprise class... More
  • Blog Post: Ubisoft Leaves Door Open For YouTube 'Let's Play' Monetization

    Last month, Nintendo upset a number of people in the "Let's Play" community by short-circuiting individual user monetization of YouTube videos. This group (known as "LPers") were vocal in their frustration, and wondering why a company they had supported via word of mouth promotion... More
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