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Microsoft Promotes Minecraft Chief Matt Booty To Oversee Microsoft Studios
Microsoft has promoted Matt Booty to the position of corporate vice president of Microsoft Studios, making him one of the top executive overseeing Microsoft's video game business reporting to Phil Spencer.
Booty previously served as head of the global teams overseeing Minecraft after Microsoft's acquisition of Mojang and the Minecraft IP. His promotion fills an important seat at Microsoft Studios after previous chief Phil Spencer was promoted to executive vice president overseeing all Microsoft entertainment products on the senior leadership team.
This frees up Spencer to work on a grand strategy for games at Microsoft and tasks Booty with executing on Spencer's vision. This means that Booty oversees the development and publishing of Microsoft's games library for the Xbox and Windows 10 for the foreseeable future. Spencer also wants Booty to expand operations at studios like The Coalition, 343, Rare, Turn 10, and more.
[Source: VentureBeat]
Our Take
It's been a little while since Spencer's promotion, so hopefully Microsoft and Booty are ready to hit the ground running. Now that the Xbox One X has been launched, Microsoft should get new and stronger messaging about the brand's identity out there, and the best way to do that is to show games.
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