The lights are on
It's called innovation you should not be putting down a company that tries it on a regular basis. All your complaints are focused on the times that innovation hasn't worked out for Microsoft how about the most recent Windows 8 phone that's competing with the iPhone or the Surface which is a tablet that works like a laptop. These are great advances and you shouldn't knock off the Xbox One as a failed attempt at innovation yet it hasn't even been released yet. Also don't be fooled all these extra services are not cutting away the gaming experience they are just new and like anything else people like advertising new. Why would Microsoft advertise all their gaming features? Those are there and will always be there so they decided to use camera time to advertise something new on top of the great gaming experience we already know.