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  • Blog Post: Rovio Prepares To Roll Out Angry Birds Transformers

    Rovio and Hasbro are teaming up for a new Angry Birds mashup. After the success of the Star Wars titles, Rovio has hooked a new license. Soon, Angry Birds will be more than meets the eye. Angry Birds Transformers is coming soon to mobile devices, and the title will make use of the Telepod function found... More
  • Blog Post: 20th Century Fox Making Magic: The Gathering Movie Franchise

    Film studio 20th Century Fox has bought the movie rights to Wizards of the Coast's popular fantasy card game, with the intent of making it into a major movie franchise. The Hollywood Reporter is...reporting that 20th Century Fox has bought the rights to make a series of movies based on Magic: The... More
  • Blog Post: Ubisoft Bringing Hasbro Board Games To Consoles, EA Still Handling Mobile

    This morning, Ubisoft and Hasbro announced an agreement to bring digital versions of classic board games to current- and next-generation consoles. EA previously held both console and mobile licenses from the toy giant. EA will continue to develop and publish mobile versions of Monopoly, Scrabble, Game... More
  • Blog Post: Skylanders Themed Monopoly Now Available

    The latest addition to the Skylanders family is a beloved board game classic, Monopoly. Rather than vie to buy the typical board game real estate like Boardwalk and Park Place, players compete to purchase Skylanders properties. These include Stealth Elf's Ninja Dojo, Persephone's Gem Shop Tax... More
  • Blog Post: Hasbro Shuts Down Unlicensed My Little Pony Fighting Game

    A group calling themselves Mane6 has been working on an unlicensed fighting game based on the My Little Pony: Friendship is Magic TV show for the last two years. Unfortunately, Hasbro has shut the project down. According to the group's official blog , Hasbro sent them a cease and desist letter asking... More
  • Blog Post: Hasbro, PopCap Teaming Up For New Bejeweled-Based Games

    You've played it on your PC, your phone, and just about every other device with a screen. Now PopCap and Hasbro have announced that the popular match-three game Bejeweled is heading over to the world of physical gaming. The companies are releasing a pair of new games this spring. The announcement... More
  • Blog Post: Grab Street Fighter Monopoly Right Now

    It seems fitting that one of video game's most popular fighting games would collaborate with the board game that causes the most fights. Capcom's Unity Blog has more information about the board, and where to get it. It features player pieces that were voted on by fans. There are three Street... More
  • Blog Post: Zynga, Hasbro Team Up For Line Of Board Games

    Hasbro and Zynga are teaming up to adapt several Zynga games to the board-game space. Two of them seem like natural fits, while the other pair is slightly bizarre. CityVille Monopoly is different from the typical "Monopoly [insert proper noun here] Edition" reskins that are released all the... More
  • Blog Post: New Transformers: Fall Of Cybertron Figures Revealed

    Comic-Con brings us a wealth of new toys that tie into the upcoming Transformers video game from High Moon Studios. We've known for some time that Hasbro was investing big in toys related to the Fall of Cybertron video game, but the San Diego Comic-Con is helping to show off just how big an investment... More
  • Blog Post: My Little Pony Heads To Mobile

    Gameloft and Hasbro announced a partnership today that sees the My Little Pony and Littlest Pet Shop brands appearing on a number of mobile devices. “Creating highly inventive and accessible digital play experiences based on our world-class brands continues to be at the core of Hasbro’s mission... More
  • Blog Post: November Cover Revealed: Transformers: Fall Of Cybertron

    In 2010, High Moon Studios released War For Cybertron, finally giving Transformers fans a game worth getting excited about. Afterwards, the developer settled back and listened to what the fans wanted, going back to the drawing board to craft a new and improved follow-up. Transformers: Fall of Cybertron... More
  • Blog Post: Atari And Hasbro Settle Ongoing D&D Dispute

    Back in 2009, Hasbro filed a lawsuit against Atari claiming that the video game publisher had breached its licensing agreement for the Dungeons & Dragons brand. The lawsuit threatened upcoming Atari projects, but today the companies announced that an agreement has been reached. Wizards of the Coast... More
  • Blog Post: Are New Star Wars Video Game Action Figures On The Way?

    Is Starkiller's clone, a character despised by most Star Wars fans and myself included, going to be immortalized in plastic? Star Wars action figure site Rebelscum has heard rumor of a new Hasbro five-figure video game pack based on either The Force Unleashed II or The Old Republic. I can't think... More
  • Blog Post: My Little...Elder Scrolls?

    Skyrim sounds pretty epic. But My Little Pony looks pretty, well, pretty. The best mash-up video of the day lies ahead. Have you watched the newest The Elder Scrolls V: Skyrim trailer ? You should get on that. That video is rad. Especially the part with the dragon shout. But someone had the bright idea... More
  • Blog Post: War For Cybertron Getting A Sequel

    The best Transformers game ever made is receiving a follow-up, according to recent details revealed by Hasbro. We loved War for Cybertron , so it came as a happy surprise to hear that Hasbro plans on continuing the franchise. In a recent investor conference, Hasbro senior vice president Mark Blecher... More
  • Blog Post: Transformers MMORPG Rolling Out In 2011

    NetDragon , the Chinese developer tasked to bring EA's Dungeon Keeper franchise to the MMO arena, is also working on a Transformers MMORPG for 2011 release. As of now, NetDragon only plans to publish Transformers Online in China, and other select markets in Asian, Russia/CIS, and MENA. Of course... More
  • Blog Post: More Transformers Games Being Considered By Activision/Hasbro

    BotCon, the largest Transformers fan convention around, happened last weekend. Also, Transformer: War for Cybertron released a couple weeks before hand. As you may have already guessed, the stellar game (read our review ) based on the beloved series was a popular topic. So popular, that developer High... More
  • Blog Post: Uncover The Origins Of The Transformers In War For Cybertron

    Have you ever wondered why Megatron decided that the scheming Starscream should be his second-in-command? Or how Optimus Prime and Bumblebee became buddies? So did the folks over at High Moon Studios, which is why they're aiming to answer these burning Transformers questions and more in their upcoming... More
  • Blog Post: EA Reinvents Classic Board Game With Monopoly Streets

    Bickering with friends about rent and jail time only ever seems fun when you’re playing Monopoly. Hasbro’s classic board game has already been translated to digital form several times, but it’s never been realized as an evolving 3D world. Well, after more than 75 years of being crammed... More
  • Blog Post: EA Sells 8M Units Of Hasbro Casual Titles

    EA Play has announced that their titles under the Hasbro brand has sold more than eight million units around the world. “EA’s Hasbro-branded lineup has experienced tremendous success in the casual games market with video games that hold great appeal for families and kids as we’ve retained... More
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