Please support Game Informer. Print magazine subscriptions are less than $2 per issue
SWERY65 Relaunching The Good Life Crowdfunding Campaign On Kickstarter
Last year, Hidetaka Suehiro, also known as SWERY65, tried to crowdfund a pet-based mystery RPG titled The Good Life, and ultimately did not succeed. Now, Swery's studio White Owls is relaunching the campaign on Kickstarter having reflected on its previous failure.
Swery's pitch was something of a whimsical Deadly Premonition that involved a town turning into cats (and optionally dogs, added later in the campaign) and trying to solve the mystery of why. The original crowdfunding campaign went up on Fig, which doubles as an investment platform, but didn't get very far. The project raised $682,864, fairly short of its $1.5 million goal.
"At that point,we decided to turn our temporary setback into a chance to make The Good Life better," Swery wrote. "We exhaustively analyzed and re-examined our campaign and initial plan, and made many critical adjustments."
The new campaign is set for March with more details in the coming month.
Our Take
Moving it from Fig is smart, as the question of whether the game will make a return on investment is half the decision-making process on that platform, and Swery is not well known for high-selling games. It'll be interesting to see what lessons they took from that campaign and how they relaunch it on Kickstarter.
I’d like to ask you to support Game Informer’s continued coverage of games with a subscription. For less than two dollars per issue, we mail you a full year of 10 print magazines, each with cover stories and preview features filled with exclusive details about the most exciting upcoming games. We profile and interview game creators. We look back on the rich history of gaming, and we celebrate what’s next.
Here on the website, we offer much of our content for free, including game reviews, daily news, videos, event coverage, and more – all with minimal ads.
We do so with a small editorial team, alongside contributing paid writers from around the world – over 65 individuals from 9 countries around the world, just in the last couple of years.
It’s not possible without support.
In a time when game makers and games coverage have faced hard struggles and layoffs, the future of this 30+ year magazine and community is at risk. Our new standalone magazine subscription is the number one way you can keep us alive – and we believe you’ll get a pretty fantastic gaming magazine in your mailbox every few weeks for your trouble.
Thank you.
