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Sony Announces 18.5 Million PlayStation 4 Units Sold Through To Date
Sony has shared its holiday sales data, indicating that 4.1 million consoles were sold to customers during the holiday season. This brings total unit sell-through (to end-users) to 18.5 million worldwide.
Additionally, PlayStation Plus now serves over 10.9 million customers as of January 2. Holiday 2014 was important for hardware sales, also.
Customers brought home 17.8 million games inclusive of retail and digital purchases, bringing the total to 81.8 million. This represents an overall software attach rate of 4.42. A Gamasutra report from 2009 indicates that aligned for time since launch, the PlayStation 4 is outpacing the PlayStation 3’s tie ratio.
Prior to this, most recent data suggested PlayStation 4 shipments worldwide of 13.5 million as of September 30, 2014. Microsoft announced that 10 million Xbox One units had been shipped in mid-November 2014.
The PlayStation 4 is selling significantly faster than its predecessor. The PlayStation 3 took almost two years to reach the same sales milestone.
Our Take
Console gaming is far from dead, and the numbers are still accelerating upward. 2015 will likely see the transition from the early adopter phase to the early majority part of the eighth generation cycle.
The challenge this year is for developers and publishers to continue to deliver on the promises of new hardware. New experiences are what will lure people from the Xbox 360 and PS3.
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