The lights are on
Microsoft's announcement is no joke; Twitch streaming on
Xbox One is already incredibly popular.
Microsoft broke down the good news on its news wire, stating
that Xbox One users streamed more minutes (2.7 million, to be exact) during its
first day of service than any other Twitch console app has on its respective
According to Microsoft, 108,000 Xbox One users tried
broadcasting via Twitch during its first week of availability, which the
company says took "another console" a month to achieve. The average broadcast
on Xbox One is 28 minutes, a good sign that players aren't just experimenting
for a few minutes and then losing interest.
Titanfall has been the game of choice for Twitch users on
Xbox One, who have already streamed more than 10 million minutes of the game so
far. Twitch CEO Emmett Shear says the company will continue working with
Microsoft to roll out new features on the platform.
Microsoft's decision to bundle the
Kinect with Xbox One gives the company a clear advantage over Sony when it
comes to streaming – every owner already has all of the required components to
start broadcasting. Whether Microsoft can translate that popularity into some benefit
beyond bragging rights remains to be seen, but clearly the biggest winner is
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