The lights are on
Rovio’s Angry Birds have grown beyond the humble (and lucrative) mobile beginnings. Following yesterday's tease, the studio revealed a new direction for the property that will have an inspirational message.
Angry Birds Stella is a departure from the birds-vs-pigs core of the existing games. Rovio says that the title will be focused on “empowerment and other real issues.”
Unlike past titles, Stella and her friends will have individual personalities. The project will exist across different media, and with an Angry Birds movie coming up, it’s not far-fetched to think that might be part of Stella’s scope.
Rovio hasn’t disclosed gameplay details, just that there will be games based on this new offshoot of the brand. There will also be animation, toys, and books over the coming years.
Our TakeWith details so thin, I’m able to see the potential for Rovio to do some good by leveraging its popular property to tackle more compelling subjects. I’d like to believe that the company is sincere in its purpose, but it’s hard to look at the Angry Birds merchandising machine and not be a little skeptical
My thought too. Angry Birds success is simplicity and bizzare concept. I don't know that that there is anything in it beyond that.
You could hardly call the Angry Birds angry anymore. They always look so happy these days.
Siht si eht hturt, rof I ma Eht Ecnesse.
This is gonna be really nice. I can't wait to see the games and animations.
Before you know it, Angry Birds will be used to make world peace.
Aw shucks. I was hoping for a game featuring Michael Ian Black, Michael Showalter, and David Wain.
Sonic Boom
Right.
"Best friends forever, most of the time."
Sounds more like a parody of My Little Pony or something. I'd rather them go that direction than try to get all preachy with a bunch of cartoon birds.
Oy. Anything to make a buck these days.
HAH!
Lets talk about some real issues through Angry Birds!!!!
More like "Let's make more money off something people don't pay attention too anymore!"
If anything the animation and artstyle will be nice to look at. Color me interested.
This is not a cash grab in any way shape or form.
I... really don't think we need more angry birds.
This is their big, exciting reveal?
BWAHAHAHAHAHAHA! Thanks, but no thanks.
My god. Just stop Rovio. How much money do you want?
I'm really surprised this is still going strong. I lost interest after the first game.
Well, the art style is certainly a lot nicer. So there's that.
"with an Angry Birds movie coming up" *Facepalm*