The lights are on
Recently, the NCAA announced that it will not be renewing its license with EA. Until the Collegiate Licensing Corporation stepped in and announced it would continue the relationship, fans wondered what this would mean for future college football games, but things still look bad. Now, three conferences have stated that they will not play ball.
According to ESPN, the SEC, Big 10, and Pac-12 will not license their conference trademarks. The individual schools within those divisions can still choose to participate, but EA won't be getting support from the larger body.
The CLC covers 150 schools, including some within those divisions. EA will need to court the others individually.
Our TakeI would be surprised if EA manages to build as deep a roster of schools as it has in past years. Without the support of the conferences, some institutions may be less inclined, especially those with risk-averse legal counsel. We won't know for a number of months how successful EA is, but the more of these announcements come in, the weaker next year's game is looking.
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