The lights are on
Sources have approached Game Informer with an interesting bit of news from one of the world's largest retailers. Amazon is developing an Android based console for release by the end of this year, most likely by Black Friday.
According to those we spoke with who have knowledge of the in-development hardware, Amazon will be leveraging the titles already available on its platform. Each day, the company offers one productivity or game app for free and stocks a healthy library for its own devices, like the Kindle Fire. The console will also have its own, dedicated controller.
An Amazon representative replied to our request, indicating that the company does not comment on rumors or speculation.
Matt Bertz contributed to this report.
Our TakeUnlike the Ouya, which has meager capital and influence, Amazon could make a serious run at the affordable home gaming sector. It already has a bevy of titles at its disposal and relationships with key developers responsible for some of the biggest titles on the Android platform.
It's easy to write off Android consoles as novelties. That is, until an enormous player like Amazon enters the picture.
Amazon also moves a lot of televisions, and is a key player for those companies. Just ask home appliance retailers if they've heard the term "Amazon's Showroom." It wouldn't surprise me to see Amazon cut a deal to have their Android gaming technology integrated with key television manufacturers' products.
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I wasn't interested in the Ouya, and I'm still not sold on Android as an amazing game platform. But I could see there being a market for some people. My little sister loves to play Angry Birds on the Roku, and if Amazon includes channels like Netflix, Hulu, and Plex, I could see it at least beating out the Roku market.
We'll really just have to wait and find out exactly what it is.
no need for android games...period..
Ouya, Google, now this? *sigh*
Another one, most likely will fail.