The lights are on
Activision is off to a good start to its 2013 fiscal year. The publisher touted strong, but still declining numbers for World of Warcraft, and continued the impressive performance of November's Call of Duty: Black Ops II.
Skylanders and Call of Duty remain the top two best-selling franchises for North America and Europe combined. Of important note, Call of Duty saw a 100 percent year-over-year increase in digital revenue. Paired with EA's success in digital as reported yesterday, that segment continues to expand at significant speed.
World of Warcraft subscriptions are down, but moreseo in the East. It remains the top-subscribed MMO with 8.3 million subscribers, down from over 10 million in October.
GAAP net revenues were reported at $1.32 billion against a projection of $1.16 billion and same-quarter 2012 of $1.17 billion. Non-GAAP net revenues were $804 million against a projection of $690 million and same-quarter 2012 performance of $587 million.
Update: We have more information from Activisions's earnings call here.
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Nothing like taking a look at the numbers behind the storied gaming franchises.
Eh, I never really cared about Activision considering I rarely buy any of their games. EA on the other hand.....
Who is really shocked by this? Even if the company did horrible for half a decade, they'd have enough money to go on.
The amount of money people spend on Skylanders is insane. I work at a Toys R Us in their electronics department and I gets tons of people coming in every damn day to buy Skylanders.
some people come to buy them for their kids and others are there just to collect them. I've seen people blow over a hundred dollars on the figures alone.
Ka-ching ka-ching I guess.
Good for Activision, then!
Goddamit, Activision needs a kick in the nuts.
I did not think Skylanders would do so well considering the "figurines" you have a choice to buy. On the other hand, I never doubted how cool of an idea it was! Hats off to you activision!