The lights are on
It’s been a tumultuous 2013 for EA. Financial projections are down, CEO John Riccitiello has stepped down, and one of the publisher's biggest launches was horribly botched. Today, chief operating officer Peter Moore has addressed a number of concerns that are leading the company deep into the “Worst Company in America” polling. You might recall that EA “won” that award last year.
Among his criticisms of some absurd reasons voters have endorsed EA for the rusted crown (the Madden cover athlete and the ending of Mass Effect 3), Moore tries to reinforce once more that SimCity’s always-online design is not DRM. He also reiterates the company’s stance on LGBT issues, which is now drawing fire from conservatives (a 180 degree change from last year when it was liberal sentiment driving votes).
Regardless of what you think of EA’s business practices in the interactive entertainment industry, it’s hard to justify their title as “Worst Company in America” last year or their candidacy this time around. Some of the other contenders were instrumental in the most severe financial collapse of our lifetimes. Others have been known to go out of their way to squeeze local retailers out of business. EA pioneered the idea of online access codes. If you aren't happy with EA, there are far more effective ways to communicate your displeasure. You could, for instance, stop buying their products. That's likely to make more of an impact than a vote in an anti-popularity contest.
You can read Moore’s entire statement here.
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i like how he says origin has 45 million users that disagree.i had to get origin to play games from ea on my comp.it always has to update,terrible selection, and bad store ui. I haven't bought an EA game since mass effect 3, dead space 3 i was interested in it but not the micro transactions. Amazing how ignorant they are,they are hated for reason,not because we love to hate. While not the worst company ever,its damn near close to the worst video game company.
i don't think EA is a bad company,they make some great games
I am just going to step out and say I like EA. Quite a bit actually as they hold most of my favorite devs and series. I think people just need to lighten up a bit
If only other game companies would get this sort of negative attention for doing basically the same things in their titles. Maybe the game industry would step it up and go back to making QUALITY games like they used to. Since quality seems to be less important than quantity these days.
Sir, you have my vote.
I don't know if EA is the worst company in America. Would that doubt make me feel bad if they got this award? No.
A whole lot better Mr. Moore. . . However, I believe that Comcast was robbed of that title this year, as they always are.
Change the award title to "least popular company" and you have a more accurate description of the award and a fitting list for EA to top.
EA cancelling LOTR Conquest is enough to win this award.
Is this the twilight zone?
I am boycotting EA now. So hah!
Reason's are only "absurd" if you don't agree with them. People vote (or simply state their preferences) for those companies which impact them personnally. Gamers are impacted by EA so EA is going to draw their ire.