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Nielsen: Majority Of PS3 Users' Time Spend On Media

Console gamers can do more than play games on their systems – that much we all know – but the extent to which players are doing so may surprise you, particularly on the PlayStation 3. According to a Nielsen survey, PS3 users spent more time in 2012 using the console as a media device than they did playing games.

The survey found that PlayStation 3 users said they spent 46 percent of their total console time playing games, with the rest divided between watching movies and TV shows, listening to music, and accessing the Internet. The Wii continues to be the favorite of the three consoles listed for video streaming (the Wii U wasn't part of the survey), soaking up about a third of Wii users' console time. And the Xbox 360 is the most popular destination between the PS3, 360, and Wii for online gaming, with users on that platform spending approximately a third of their console time playing while connected.

With the advent of next-gen upon us, it should be interesting to see if users continue to turn to their consoles to access other media. Will Nielsen have to expand their categories to include shared gaming content?

 

[Via GameSpot]

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Comments
  • Who comes *out with these surveys?

    EDIT: *up
  • I'm not surprised at all. I'm a Sony guy only and I am about 50/50. I'm usually always online though, Since I have it where it automatically signs me in.
  • Interesting... I must be an atypical ps3 user.  Unless you count the hours it's still on while I'm sleeping!

  • Well, the PS3 is more capable of being used as a media hub, so...this is kind of obvious.
  • I use Netflix on it a lot because my family doesn't have cable.. so it's our primary source for watching stuff.
  • I luv that platforms that can do much more than gaming... BUT gaming should still be the number one priority.
  • well, when you put it that way, maybe Sony had the right idea to have the ps4 focus on so many multimedia features.

  • What a bunch a retards. You should only use your console to play games! I would never use mine for anything else.
  • I only use my PS3 to play games, that's why I bought it.
  • who likes surveys anyways? 2500 isn't that much.
  • It's the greatest Blu-Ray player out there, so this doesn't surprise me. Not to mention the free internet service, so you don't have to pay to use the service you're already paying for *glares at XBL*
  • Im a pc guy now. My consoles are used for media and the coveted console exclusive game. That being said my 360 has gotten the majority of usage on the halo series alone.

  • That's because it's about all it's good for. This generation the superior cross-platform experiences were on Xbox 360. Ironically, Sony is moving from this back to gaming. It might hurt them, since Xbox will retain a large portion due to Xbox Live and then they'll position themselves as the set-top box for media viewing. Sony is taking a big risk - I'm glad they doubled-down on gaming...but it is a gamble...
  • Well at the time when the blu-ray boom was happening, the PS3 was the cheapest blu-ray player on the market so that may have contributed to the numbers.
  • I don't know if it was just cropped badly, but that's a pretty crappy chart... there's not even a legend.
  • You say it like it's a bad thing. I think this is what Sony had in mind from the start.

  • my family uses it more for media then gaming.  That has alot to do with having 2 kids under age 3 so my game time has dropped.  Since we also dont have cable TV its used to run netflix alot.  before kids spent 80% of time gaming now its maybe 40%.

  • SONY, PLEASE REMEMBER THAT NO ONE BUYS YOUR CONSOLES TO WATCH NETFLIX OR GO ON FACEBOOK. PEOPLE COME FOR THE GAMES, AND THOSE ARE THE PRIORITY. DON'T FORGET THAT LIKE MICROSOFT HAS.
  • I spend way more time playing games than I do on a video service, due to my internet cap. I don't know how they think it's accurate to take such a small sample of people who use something and think it applies to the millions of other users.

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