The lights are on
While many of gaming's top franchises - like Call of Duty
and Assassin's Creed - have gone to a yearly release schedule - Take-Two doesn't
want gamers to burn out on its storied Grand Theft Auto series.
Speaking at the Wedbush Transformational Technologies
Conference, Take-Two COO Karl Slatoff said that even a GTA every two years
would be too much.
Slatoff commented, ""Often times people ask us 'Why don't you come out with
Grand Theft Auto every two years?' To us, that doesn't make sense, because
Grand Theft Auto, every single time it comes out, is a brand new experience.
You can't possibly do that in two years. And if we did that, our product would
fatigue and the franchise would degrade from a value perspective."
While investors would probably like a GTA game every year to
line the company's coffers, it's encouraging that Take-Two takes a long view of
the franchise. It's also very likely that the release of Grand Theft Auto V in
September will likely be the biggest game of the year.
Email the author Matt Helgeson, or follow on Twitter, and Game Informer.
This game is going to be massively awesome.
I'll buy three copies.
And that's why I love Take-Two and Rockstar.
Kudos to Take-Two and Rockstar for wanting to produce quality games, not make bank yearly.
And this is why I love Take-Two Interactive and Rockstar. And the last thing I would ever want is to get burnt out on GTA.
Yep Yep! the anticipation is part of the thrill for me. I don't go to midnight releases unless it's for GTA. And I'll be allotting a couple of vacation days for when it first comes out!
Well, I don't really like Grand Theft Auto, but at least they have a bit of dignity. Unlike those bastards from Activision and Treyarch.
Annual releases really do burn me out and after a while of seeing the same titles on ads(COD/AC) I feel my appreciation for them begins to degrade. I believe a 2-3 year break between game series should become norm so that anticipation and awareness of these games can become more profound and more importantly, so that developers can create the best game they can deliver without the pressure of release windows every single year.
And this is why GTA is always so great :) I wish more developers and publishers were like this
I wish Ubisoft thought like this, cause I'm already getting sick of seeing Assassin's Creed games and I used to be a huge fan :/
Look at that. Some real thought and integrity and not selling out just to make a quick buck.
Not releasing on PC also degrades the series!
I know that this game would be the biggest game in 2013.
It's nice to see that at least SOMEONE cares about quality instead of quantity.
I am glad a few companies understand this.
where can i plus one that statement?
THIS is how game franchises should be treated.