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Atari Founder Nolan Bushnell Pretends To Dig In The Desert For E.T. Cartridges

As the story goes, E.T. for the Atari was such a huge failure, that all unsold and returned cartridges were buried in the desert. In this photo op, Atari's founder Nolan Bushnell pretends to search for the abandoned cartridges in the desert.

The photo showed up on Video Game Live's Facebook page, and it took place in Dubai. The E.T. cartridges were actually buried in New Mexico, so Bushnell is nowhere close to the actual site, but it's fun to pretend!

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Comments
  • Yes... but why?
  • Lol.

  • He's not pretending those things have to be worth some cash

  • Aren't they struggling financially? I hope he finds them.
  • not to sound like a tree hugger but... isn't that bad for the environment? then again all our trash goes somewhere... kinda one of the reasons i like digital games more :/

    PS. just how many games were thrown away?
  • AWESOME!

  • Hahahaha WOW.

  • the whole et atari 2600 story is bullsh*t. almost none of it is true.
  • So, does this confirm the legend?
  • Hah!

  • It's good to make fun of your past mistakes once in a while. XD
    I don't personally think the legend is true but you never know.
  • At least he has a sense of humor.

  • I can just see Randy Pitchford doing something like this only with Aliens: Colonial Marines in 20 years :)
  • Ummmm... okay.

  • Confession time...I still have mine.
  • That's legendary.

  • What happened to my career? I was the owner of a video game company, now i'm digging in the dirt and smiling for pictures.
  • This reminds me about the AVGN movie, cant wait!

  • At least he still has Chuck E. Cheese (true fact)
  • ANGRY VIDEO GAME NERD MOVIE...

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