The lights are on
As part of its new marketing campaign, Nintendo has decided to create advertisements that show recognizable athletes and actors playing their 3DSs while insisting that they're not gamers.
I understand that appealing to non-gamers is a great way to reach a new audience, but this is kind of confusing to me, especially Gabrielle Douglas' commercial. The gold-medal Olympian is playing New Super Mario Bros. 2, bragging about her high score, but then says, "I'm not a gamer," as if to say, don't worry, I don't actually play these things.
Dianna Agron likes to draw pie.
Check out the ads below, and let us know if they inspire you to buy a 3DS XL.
Email the author Kyle Hilliard, or follow on Twitter, Google+, Facebook, and Game Informer.
These ads don't "inspire" me to buy a 3DS. Probably because I AM a gamer...I wouldn't be here otherwise.
Sounds like a colossal ad campaign f-up. This isn't the first time Nintendo has messed up either. I wonder if Reggie actually smiled while watching these ads....?
Stop pushing me away, Nintendo.
I love Ninty...but what? Who decided to do this?
Doesn't do anything for me. First, I never recognize 99% of these people, and second, I am a gamer, so I want something that doesn't exist for paid endorsees.