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NPD Estimates For First Quarter Of 2012

According to industry trackers, consumers spent $3.4 billion on new video game content earlier this year, with digital sales on the rise.

Despite the large sum of money estimated spent on video games, this is down from 2011's first quarter estimate of $5.9 billion.

While NPD says that the decline of sales of new, physical software is not surprising ($1.5 billion for Q1 2012), sales of used games and rentals dropped minimally (only by five percent).

Furthermore, digital sales grew by as much as 10 percent from the same time period in 2011.

"While the growth in digital format sales does not yet offset the declines in physical format sales," said NPD analyst Anita Frazier, "clearly the changes occurring within the industry are reflected in the trends we are seeing in the research."

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Comments
  • I BLAME ACTIVISON CAUSE TAAA HALF CALLS OF DOOTIE!!!

    These numbers are exactly why we need CoD and its knock-offs, they keep this industry running.
  • I don't look forward to the prospect of a possible digital-only future. The impermanence of digital media brings up so many problems, like having to re-download all of your games if something happens to your console, or having to literally bring your entire console with you if you want to play a game at a friend's house (unless they have also downloaded it).

    I still buy physical copies of the music and movies that I like because I want to have CD's to replace my iTunes library if my computer crashes, and movies to bring to friends' or family's houses to watch in groups. Digital distribution is a great option to have for many people, and the only way to easily transport DLC content to gamers, but it should by no means take over as the only choice in how we get our games.
  • It appears that digital downloads will make less money (gross) that boxed games due to the price difference. I downloaded "Dead Island" for 9.99, "Dues Ex: Human Revolution" for 7.49, "Mass Effect' for 4.99, and "Mass effect 2" for 7.49. I could have spent $110.00 by purchasing boxed items but as you see I was able to get all these games on sale for a fraction of the cost.
  • A rise in digital sales is something that I do not like to hear, I definitely do not want a digital only future in gaming. However, some products are good in a digital format, such as DLC's and even some small games like The Walking Dead.
  • The problem with digital only content in the future is the size of the software.  With internet companies more and more around the world imposing stricter bandwidth caps (our best in my town is 80GB for cable internet!), it's honestly scary to believe this could be our future.  It will hurt the sales of games even further as people do not want to pay excessive overage charges to their ISPs simply to download their favorite games.   What is even more bizarre especially with Canada, is that the government seems to agree with the ISPs that bandwidth caps are ok, and that the tighter the caps the better it is for everyone; despite the way we stream and download media content is getting WAY larger.

  • Digital content will most likely only increase with next gen consoles as an easy way to supply games and DLC, but i'm not complaining. I like the convenience of downloadable content myself.
  • I prefer hard copies of everything I buy. I want my game to be on a disk. I want my music on a disk. Games like Fallout 3 and New Vegas take up 5 GB when installed! What would they take up if they were digital only?! Sorry, but I don't buy digital games. It's one of the reasons I never bought games like Journey or Flower. I heard good things about them, but there is no hard copy.
  • Everyone see's the "digital increase" and ignores the 57.62% decline in sales compared with last year. *Shrugs

  • Numbers would have been higher if Animal Crossing 3ds had released!

  • God i dont like digital downloads. i always forget i bought it and never play them. i have about 5 games i never touched lol because of it

  • Software decline is currently a trend in the wide technological sector.

    Regarding gaming, digital is thriving. I support both, digital and physical media, but physical should not disappear. I have my retail copy of The Orange Box, and there's a good feeling about it.

    Digital is also ideal for indy. The solution would be to stop buying all the stuff about digital downloads and games on demand. But we're just too deep into it, we can't afford to have gaming market damaged.

    You can blame Valve (library) or Activision (DLC), but the destiny is undeniable.

  • Well, not every year is going to make more money than the year before.

  • Fun stuff

  • That's a pretty big drop, but why the drop was happened is a really important fact. Maybe the first quarter of 2011 had better games, or people had more money that year, or people spent more money on other things or maybe people are already starting to save for the next console generation. The reason(s) for this drop should be determined before people start saying the industry is in danger of failing, which is something that people might think considering the percentage of the drop.

  • It does not surprise me with not so many titles coming out at the first of this year. But at the same time they need to look at DLC and full digital game purchases different. I love the idea that I can download add-ons to my games but absolutely hate the idea of full download. I prefer a box on my shelve, something tangible that I can hold. Upon the multitudes of reasons why I hate it is I can see them doing something like how the PS Vita is, where you constantly keep having to buy storage devices for your games. Memory cards became obsolete with this gen or consoles and now its looking as if we might back track. To me, its ridiculous and the choice to have hard copies should always be there... but thats just my opinion.