The lights are on
A Sony patent has appeared online showing a advertising method that will interrupt your game in the most invasive way possible.
The patent shows illustrations of a car racing against other cars, some warning lights (or loud speaker blaring, I'm not entirely sure), and then the game pauses and shows an ad for the tastiest looking soda you have ever seen. It's literally the best brand. Thankfully, your game resumes. It may even rewind to return you to your original position before you were teased with that tasty can of soda.
Remember when we complained about billboards showing ads in racing games, or that one random Subway sandwich shop in Infamous 2? I don't feel like those are so bad anymore.
You can click here to download the full patent with all its wonderful illustrations.
[via NeoGAF]
Email the author Kyle Hilliard, or follow on Twitter, Google+, Facebook, and Game Informer.
Video Games. Not about the gamers.
This is the gayest thing I've ever heard.
(To paraphrase Overblood.) NOOOOOOOOOOOOOOOOOOOOOOOOOOOOO!!!!!!!!!!
guys they have had this patent, they just technically renewed it and updated, and just a thought, ever think sony patented this to stop other companies from doing it?
Deal breaker. I will never buy a single Sony product ever if this patent becomes a reality...
Any game that implements that will immediately be boycotted and die a horrible death. Sony may patent the idea, but there's no way that are that dumb to implement it.
I like this idea. It sounds like if it happens, everybody is going to stop plying PS3, which will make Sony realize how stupid they are and then maybe companies will take us serious about these ads.
lol :D
Here is what I don't get: We are paying for the console (200-300 dollars), and games (50-60), and they still plan on showing us ads on things we have spent at least 250 dollars for. Cheap move and if this happens I'll never touch my PlayStation again.
Here comes a flood of people who don't know why companies file patents.
lol :D now thats a soda >w>
The second this is implemented is the second they lose a customer, and they've done enough recently for me to be close to considering already.
Sony would probably lose all of their good will with gamers if they did this. At least they would lose their good will with me.
That's fine. I'll just stick to my SEGA Genesis, thank you very much.
lol thats sony for you.
If it allows games to be free, its actually a pretty good idea. I mean, its no different than tv