The lights are on
The people at Bioware Edmonton got a large, tasty delivery today. The 402 cupcakes that were ordered earlier this week as part of a fan protest have finally been delivered.
The photos were sent to Game Informer this afternoon courtesy of Fuss Cupcakes, the bakery that made and delivered the order. They are lettered A, B, and C to poke fun at Casey Hudson's comments about Mass Effect 3's endings. "It’s not even in any way like the traditional game endings, where you can say how many endings there are or whether you got ending A, B, or C…The endings have a lot more sophistication and variety in them.”
Notes from contributors were also made with the delivery.
Community manager Chris Priestly posted the following statement on BioWare's forums:
Today, we received the 400 cupcakes you collectively sent us through your donations to express your feelings about the endings of Mass Effect 3. We want you to know; we are indeed listening to all fan response and acknowledge your feedback. We appreciate creative and thoughtful attempts like this one.
The gesture certainly gained our attention both with its creativity and deliciousness. However, while we do appreciate that fans were creative in how they expressed their views, after a lot of discussion, we decided ultimately the reason that they were sent was not done in the context of celebrating the work or accomplishment of the Mass Effect 3 team. This is a subtle, but important aspect in determining how to pass the feedback to the team.
BioWare regularly works with many deserving charities, as such it was decided that rather than passing out the cupcakes to staff or wasting good food, to donate them on behalf of our fans to a local Edmonton youth shelter. We know that for the kids that have to use this facility, something as simple as a cupcake is a rare treat and would definitely brighten up their day. Thank you to the fine folks at the local youth shelter for accepting the donation and to the fans who donated the cupcakes.
Please keep providing your feedback on Mass Effect 3, we’re still listening.
That's pretty awesome, I must say. I love the note on the package haha.
There is so much passive aggressiveness going on, i think i'm going to heave.
Cupcakes OF DISAPPOINTMENT and GLOOM. Likely very tasty though.
Delectable sarcasm treats diverted to despondent youths. Irony averted.
Good use of the cupcakes, Bioware!
I can't believe how clever the note is, its probably my favorite part haha.
Love it. So first Child's Play gets donations to protest the endings, now a youth shelter gets cupcakes? If Bioware keeps *** up like this we may have world peace in a few decades.
Right or wrong, this has got to be the most talked about ending in videogame history, or at the very least in the top 3.
the cupcakes look delicious too bad bioware got them for a bad reason.
They donated them, really awesome!
Was a clever idea, but there are hundreds of people addresing the ending, but not many people thanking them for the rest of the game and the series in general, it was still amazing after all.
Lol this is awesome, also a classy move on Bioware's part to donate them. I wonder what Casey Hudson said when he saw them haha.
Wow... it's great they donated them. =D
It's good that something good came out of, for some but not all fans, negative responses to a game ending.
I need to do something awesome that offends people for some reason. I never knew that this result would occur.