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THQ Ditches Kids Games, Saints Row 3 Ships 3.8M

As part of a company-wide realignment, THQ announced today it is exiting its kids' licensed titles and focusing on core video games and its digital business.

“THQ will be a more streamlined organization focused only on our strongest franchises,” said Brian Farrell, president and CEO of THQ. “The success of Saints Row: The Third is an example of what our revised strategy and focus can achieve."

Farrell said Saints Row: The Third shipped 3.8 million units globally and is expected to ship between five and six million in its lifetime. The digital content for the game has resulted in the highest digital revenue of any console title in the publisher's history.

THQ also said its five internal studios are developing key titles, including UFC Undisputed 3 and Darksiders II, as well as Company of Heroes, inSANE, Saints Row, Warhammer 40,000, and the new title from Patrice Désilets. The publisher will continue to work with external development talent for both existing and new franchises.

"THQ’s goal is to optimize its portfolio for the current generation of consoles and to establish new franchises on the next generation of game devices."

The publisher said it will address its new business strategy on its third quarter 2012 conference call scheduled for Thursday, February 2, 2012.

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Comments
  • I still can't wait for Saints 4.

  • Good riddance THQ. These movie games were giving gaming a bad name. Let some other cheap ass developers handle those
  • So.....no more crappy Spongebob games?
  • Even though I'm super pissed that Saints Row 3 had about half the content Saints Row 2 did, and that they conveniently announced a years worth of DLC for the game, it was still a great game.

    Seriously. I'll always remember my first time playing as a toilet bowl in a video game. I'm just glad THQ isn't going under since they are publishing two of my most anticipated games. Metro: Last Light and Darksiders 2.
  • There's a difference between shipped and sold. Paying for all that DLC? NOPE.
  • Glad to see a company realize that quality games are a good business strategy.

  • Not a bad idea. Hopefully this will serve as an example for other companies to abide by.

  • *pssst* (whispering) Hey... THQ... bring back Red Faction... do an HD remake of I & II if you have to... just get us back to Mars. kthx. ;-)
  • Good for you, THQ. Good for you.  

  • From childish kids games to childish "adult" games.
  • GAH!!! I need to play the second one!
  • Good for them. I personally hated Saint's Row the Third with a passion, but I'm glad it's doing so well, as clearly many people enjoy the franchise.
  • Have both Saints Row 1 and 2 but still havent brought the 3rd. Is it really that bad?
  • Probably a good idea. Disney and Nintendo have no problem picking up the slack in the kiddie games department.
  • Im looking foward to inSANE,Metro: Last Light, and the next Saints Row.

  • Am I the only one excited about a new Company of Heroes? This franchise has to be one of the best RTSs ever. I can't wait to see what this game can do with an updated engine. The older games still look better then most new RTS today.

  • I heavly disliked the first two Saints Rows (I can see they're quality games, but just not my cup of tea) but the third one I actually got because it was much sillier. Plus, free-falling in a tank is awesome. I'm glad to see it's doing so well. I'm also glad to hear THQ's getting their heads on straight now. Good for them.

  • saints 3 was so good. I'm glad they're turning their focus to important titles rather than the mindless license junk they *** out between good games  

  • It's always great to here news like this :)

  • watch, by 2014, E games wont exist anymore, with the exception of certain Nintendo games.
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