The lights are on
According to a new report from research group NPD, 91 percent (approximately 64 million) of kids ages 2-17 are gaming in the U.S., representing a nine point increase since 2009.
NPD says that while they've seen increases among all age groups, the fastest growth areas are ages 2-5, which has seen a 17 point increase since 2009. Females and teens ages 15-17 are also driving this growth.
“Year-to-date through August 2011, kids comprised 44 percent of new physical software dollar sales, representing a vitally important consumer segment for the games industry,” said Anita Frazier, an analyst for NPD. “Knowing how kids are spending their gaming time and dollars in both traditional and non-traditional outlets is key to staying relevant to this highly engaged audience.”
Unsurprisingly, the platforms seeing the most growth with kids are mobile devices and computers. Since 2009, mobile gaming has jumped from 8 percent to 38 percent while traditional portable gaming devices, such as the Nintendo DS and PSP, increased from 38 to 45 percent.
The data was collected through an online survey in August that included approximately 4,136 individuals ages 2 -17.
gaming is truly powerful
gaming truly is powerful
bout the percent of people that have a wii in their household
Makes perfect sense. With the growing trends to technology being cool there are many reasons people game. One is that it is know considered uncool not at least own a Wii. Second, simply face book. People chat while playing games with friends, what else can I say.
I guess they really want those crops in FarmVille to grow..
Im so perplexed by this article and the "new report" link will not load. What is considered gaming? I consider gaming to be devoting 200+ hours to a game like Fallout or BF/COD not to mention countless others. Some of my family members play angry birds/bejeweled but that in no way denominates them as gamers.
Really i think we need to come up with a definition for gaming. I mean playing angry birds for like 10 minutes a day every day doesnt really make you a gamer IMO. Mobile devices,unless of course they mean like handhelds, need to be excluded from surveys like this because playing on a mobile device really is not gaming. Thats my two cents
91 percent of kids smoke marijuana too.
Great to see that more people are showing intrust in the best hobby ever :D
Eh not really surprising.
91% of us game and yet when i wanna talk about gaming i pretty much ruin my chances with any girl that hears me. WTF!
I can tell. Go try to play an MMO or an online shooter without seeing childish *** / hearing whiny little pre- pubescent boys. It's not possible.
''The data was collected through an online survey in August that included approximately 4,136 individuals ages 2 -17.'' Those two year olds are getting smart as hell if they can answer these surveys.
Now we just have to get that remaining 9% on board :P
I am a statistic. Go figure.
Haha that's awesome, hell yeah I'm with that.
Then all is as it should be. They all watch tv and movies, they all listen to music and they all use the internet. There's no reason why they shouldn't play video games too.
Okay, but define gaming.