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New Report Shows Significant Overlap Of Social And Console Gamers

There's a perception that social and console gamers are two dramatically different demographics. A new report's findings shows that there is much more overlap between social and console gamers than we previously thought.

An article posted today on Industry Gamers details the findings of a report published by the research firm Interpret and developer RockYou. The report demonstrates that there is a surprisingly high percentage of gamers that both play social games on a regular basis and own a home console.

Breaking it down by system, the report found that 52 percent of social gamers own a Wii, 46 percent own an Xbox 360, while only 34 percent own a PlayStation 3. Interestingly the handheld market ownership rates were dramatically smaller, with 36 percent of social gamers regularly playing mobile games, and 29 and 18 percent owning a DS and PSP, respectively.

However, while console gamers are open to social games, 40 percent said they would never pay for one. Twelve percent would pay for a social game once, and 11 percent said they would pay a subscription fee to a social game.

For more details, read the full story on IndustryGamers.

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Comments
  • Social games are garbage. First
  • I've had my fill of social games. Second

  • I can proudly say that I am not a social gamer. I tried it for a couple months, but when I realized they wanted me to spam my friends with requests just to succeed at the games, I quit. I'd like to see some stats on how they came to those numbers as well. How much of those percentages are active social gamers/active console gamers?
  • Wow, I didn't know people still did that horsecrap (I mean posting "First"). I'd probably be in that 40 percent-- I'd definitely take a free game over paying for one.
  • That's hardly news. PC gamers have known that console gamers like simple, shallow, casual garbage for at least a decade now.
  • Rainbow sprinkles.
  • I think it's also important to note that today's casual gamer is tomorrows core gamer. So is it really any surprise that there is overlap?

    That said, I'm not the biggest player of those game, but I'd be moronic to to say that they are all terrible. I loved Pocket God and Minecraft was a godsend in between classes last semester.

  • What’s wrong chaps, are consoles insufficient to meet all your gaming needs?
  • I hate social games. I really do. I hate the fake "Free to Play" lie that every single one uses to it's advantage, and the consumer disadvantage. I hate how almost all of them are just click-a-thons. I hate that almost none of them show any sort of originality or variety. They are completely useless. Truly useless.

  • I'm one of those people that play social games and plays on my xbox 360 and PS3 a lot.

  • Only 34% of PS3 owners are traitors, bwahaha(trolololol, jokes). Where was this survey taken? If they wanted accurate results it was hopefully done here on the GI site.
  • Haha, pay for a social game once? Yeah? They just see one game, and they're like, "This is it!"? Anyway, this is to be expected, social games are everywhere.
  • I play games on the PS3 and PC mostly.  Real ones.  You know what I mean.  But there's nothing wrong with dinking around with something like Farmville while visiting Facebook.  Of course....I stopped doing any of that awhile back but never the less I have no doubt at all there's thousands or even millions who play the more hardcore stuff and the social games as well.  

  • I used to play farmville, before I realized I had a life.

  • I won't deny, I gave Farmville a try for like two weeks. After my farm got too annoying to manage I dropped it like that and realized how I wasted my time.

    Will never return, but as a dedicated gamer I won't deny I've delved into the social gaming aspect more than once.

  • Social games suck. Having said that, they likely will improve so I would be open to playing them in the future, if they came out with something good. Right now they are all garbage.

  • Social games do not bother me. I mean its not like you have to play them people. xD
  • I've tryed farm-ville, it's spin-offs, mafia wars, it's spin offs and every time I realize that I"ve just wasted hours on these games, I think it is because st first they dangle a carrot in front of you, but they slowly move it farther in hopes that you'll pay them to advance and that's the instant I figure out that the game doesn't matter to me whatsoever

  • I'm not a social gamer, but my roommate is, does that make me one by default since we're in the same household? According to the break down, yes, it does. Along with everyone else.
  • Yeah I highly doubt that's true. I mean yeah it's obvious that some gamers play social games, but that doesn't mean these percentages ACTUALLY represent gamers as a whole. That and social games are f***ing stupid.

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