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CNN Report: Only 10 Percent Of Players Finish Games

A report just published on CNN.com gives some surprising numbers regarding how many players actually finish games.

In the article, author Blake Snow quotes Activision production contractor Keith Fuller, who says, "What I've been told as a blanket expectation is that 90 percent of players who start your game will never see the end of it unless they watch a clip on YouTube."

John Lee, VP of marketing at Raptr and formerly of Capcom, THQ, and Sega, says that "bounce rates" (players that quit a game before completion) have risen in recent years. "Just 10 years ago, I recall some standard that only 20% of gamers ever finish a game," says Lee.

Lee's company, Raptr, is an online service that tracks players' online play sessions and achievements. According to Raptr's internal data, only 10 percent of people who played Rockstar's epic Red Dead Redemption (shown above) completed the final mission.

While it should be noted that this data is only from players who are a part of Raptr, and should't be considered as such, I can say that the 10-20 percent completion rate gibes with numbers that several people in the game industry have told me over the years.

The article gives several reasons for this trend. One, as the gaming population continues to age (the average age of a gamer today is 37 years old), time becomes a more precious resource to gamers engaged in parenthood, careers, and other activities.

Secondly, the rise of online multiplayer mean that players often spend less time with a game's single-player component. Other factors include other digital distractions like Facebook, smartphones, and Twitter.

While this article isn't the last word on the subject, due to a lack of hard numbers to back up some of the claims, it does seems to strike at a phenomenon that is real – at least in a growing segment of the gaming population.

What do you think? Do you often abandon games before you complete them?

Source: CNN.com

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Comments
  • I beat the games that I play
  • I have finished every game I own, which is quite a few, with the exception of some of my handheld games. Those I am notorious about not finishing. But everything on my Xbox , Wii , or PS2 beaten.
  • If this is true then that is a pretty sad statistic.


    Edit: Oh and I beat almost every game that I own. The only games that I don't beat are the ones that don't hold my attention and get traded back in.
  • I usually finish my games.

  • There are some games that take me longer to finish...but ultimately I like to finish them all....unless they are truly horrible.
  • I beat red dead and all the sidequests. Every game i play I eventually beat no matter how long it takes if I have bought it. Most people I know finish their games so... this is strange information. Red Dead was rather long though!
  • Really? That's kind of hard to believe. There have been some games I've never finished though. Army Men: Sarge's Heroes, Dragon Age Origins, Bioshock, Dead Space 2, Fallout: New Vegas. I buy a lot of games though, and I finish most of them.
  • That makes sense. I usually always finish a game that I start. That's how I roll.
  • The only games I never end up beating are a bunch of PC games I got real cheap on GOG, not that I don't play them I just don't put too much commitment into a 6 dollar game.

  • I play games for the singleplayer which is why the majority of my games are RPG's. I only occasionally play multiplayer. Most of the time its a custom game cuz i'd rather play a custom match with friends than a matchmaking game with people I don't know. I finish every game I buy. Never have to look up the ending. I play a game until I finish it, and even then, I go back and play it again because it was so good, and there's no multiplayer to distract me from enjoying a good story. I tend to not talk to any of my friends over Xbox Live while i'm playing singleplayer so that they arn't annoying me because their yelling, and screaming into the mic.
  • So is this saying only 10% of people finished RDR or games in general? Because Red Dead was a very long (but awesome) game and I can understand if a lot of people didn't finish. That said, I've beaten every game I own, and I'm not exactly a hard core gamer. Even for games that I only have for online, like Bad Company 2, I've beaten the single player. I don't know why somebody would drop $60 and then not finish the game
  • Once a game has had my attention for over a few hours, I'm willing to go the distance. Sure sometimes I get a game and play it through the intro and put it down and don't pick it up, but that's because the game didn't honestly interest me, I don't consider that quitting. With end play times like 120-200 hours on my games I'm willing to say I am willing to put in what it takes to finish a game.

  • I agree with this, I have a few games on my plate I need to finish (Dragon Age Origins, Enslaved ,Deadly Premonition) I've been trying to make sure I've been finishing my games, for the sake of my gamerscore of course.

  • I've finished almost every single game that I have. The ones I haven't I plan on beating eventually.

  • "According to Raptr's internal data, only 10 percent of people who played Rockstar's epic Red Dead Redemption (shown above) completed the final mission."

    "Only 10 Percent Of Players Finish Games"

    So which is it? Did they only not complete Red Dead Redemption? Or did they not finish all of their games? I'm a bit confused.

    Anyways, all of the games I've played but two (Lost Odyssey and Splinter Cell: Chaos Theory), I have completed their single-player components.

  • what that wired I know I beat the games I buy  

  • I beat every game I own, eventually.  

  • proud to b in that 10% on games i like i like games with tons of extras 2 b found makes it more fun
  • who actually remembers beating any of those genesis platformers or arcadey beatemups. It's no different for me today as it was then, if a game starts to bore me I'll just quit playing. Red Dead happened to be a little too much open world for me...
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