The lights are on
Publishing giant Electronic Arts has reached an agreement to purchase the Bejeweled and Plants vs. Zombies developer for approximately $650 million in cash, plus $100 million more in stock. That's a lot of $3 App Store purchases.The deal could end up costing EA significantly more than that already steep $750 million price tag (which falls short of the $1 billion deal rumored last month), as it includes bonuses for contributions to EA's bottom line through calendar 2013. Unless I'm reading the press release wrong, the additional bonuses could top out over $550 million.Still not convinced that casual, mobile, and browser games are a big deal? Depending on how the additional compensation works out, the PopCap purchase could end up costing more than EA paid for BioWare and Pandemic in 2007. That deal was worth $860 million."We picked EA because they have recast their culture around making great digital games,” PopCap CEO David Roberts said in a press release. “By working with EA, we'll scale our games and services to deliver more social, mobile, casual fun to an even bigger, global audience."EA isn't messing around with this digital distribution stuff. The company has made huge investments in the arena, and now has to be considered the premier player in the space.The purchase is subject to all the usual legal wrangling, and is expected to be finalized in August.
Ya, I love PopCap so EA will make it better.
Pop Cap is probably the best developer in the downloadable arena, so it looks like EA knew what they were doing. Hope this deal will benefit both companies.
O.O that's a lot of cash
That's a hefty chunk of change, hope both companies keep making great games.
Wow. EA is stepping up its game.
I aint going to lie, the GI community is a bunch of great people. I love how people are not degrading EA for the purchase on this site. I just came back from GameSpot, and jeez their community is just ripping on EA for the purchase. Keep up the optimism.
Surely between that and Playfish they're dropping far too much money. At least PopCap has a track record of simple yet addictive games... but EA buying everything makes me shudder. If everything goes into two big monoliths (as expected, but still not savory)... less options, less independence, less originality? Does customer service suffer?
Hopefully this means some sort of Battlefield 3 + Bejeweled combo game kind of thing? Maybe?
I'll be curious to see what happens with pop caps next game releases now.
About time someone bought Popcap, it was getting a bit crowded
I just hope that EA doenst try to change the way that pop cap makes their games, Plants vs Zombies rules.
Insaneaquarium(is that how it's spelled?) for PSN and XBLA.
That is a hell of a lot of money, lol. Hopefully Popcap keeps doing what they do best.