The lights are on
Last week at E3 2011, I had a chance to sit down and chat with video
game luminary Shigeru Miyamoto. We’ll be posting the interview in full
tomorrow, but to offer a glimpse, here’s what the creator of
Donkey Kong, Mario, and Zelda had to say when asked why the Wii and Wii U
aren’t as colorful as past Nintendo systems.
“Based on my background as an industrial designer and Nintendo and my
background in creating entertainment, I’ve always wanted to make
greater use of color in our hardware,” said Miyamoto. “If you look back
on things like the Famicom and the original Super Nintendo, they were a
lot more colorful from a hardware perspective.
"What we found over the years when we included a lot of different
colors in our hardware is people would kind of point to that and use it
to paint us as more kid-oriented. So really what we looked at is what
are some ways from a design perspective that can make the system appeal
to all ages One of the ways that we found to best do that is to minimize
the use of color. In that process we asked if we’re going to do that,
what’s the best way to go? We found that rather than going all black -
all white seems to have a broader appeal to people.”
Check back tomorrow to learn more from Miyamoto on Nintendo’s new
console, Zelda’s 25th anniversary, and some interesting facts about
Email the author Tim Turi, or follow on Twitter, and Game Informer.
In the picture, Miyamoto is like "My balls are this big, I swear!"
Personally... I would rather have multiple color options like we had with the N64 and Game boy Color.
You're not holding anything sir
Ah well, I was kind of wanting a black one.
Watch fanboys find a way to bash this decision. But when Microsoft and Sony announce their new consoles, you're going to see...UH NOES..white.
I think he's a racist. Plus, I personally hate white devices they look cheap and ugly. I like my devices black; since it's mature and doesn't stand out as much.
is it just me, or does miyamoto look like a mii gone wrong?
In my opinion, black consoles are beautiful.
'Blood of My Enemies' Red appeals to all ages...
I think they might just be waiting to release a black(or other color) one later to make more money. I think they should have multiple colors to begin with. As for colors influencing whether a console looks family friendly is a load of bull crap.
Wow that is a load of trash...
Way to not be racist Nintendo
White will ot make me want to buy anything. Besides, I like black better, it's more mature looking to me.
I'm not sure I want to know how Nintendo did the research that lead to this conclusion...
I guess from a business perspective its correct, but its really the software that sells the hardware so it could look like something absurd and people would still buy it.
I think Miyamoto has a point here. But, I happen to still love my indigo Gamecube and GBA, and I miss that Nintendo used to have colors like Atomic Purple, or Ice Blue. At least the 3DS still gives us those choices.