The lights are on
THQ saw its stock price take a considerable hit today, as a new wave of less-than-enthusiastic Homefront reviews hit the Internet.
THQ's stock closed today at $4.69 per share, down 21 percent from yesterday's closing price of $5.94 per share, which was a high for the last 30-day period. The shift in stock price mirrors the Metacritic rating of THQ's newest release Homefront, which was in the upper 80s yesterday. That average dropped to 72 today, as the review embargo for all gaming outlets lifted (including our review, which went up this morning).
The implication seems to be that investors are putting a lot of weight into Metacritic ratings, which probably isn't a good idea. After all, review scores aren't a reliable indicator for potential sales. Not to mention the fact that 72 isn't that bad of a score – if a company's stock can drop by 20 percent for what most reviewers consider an average rating, what happens when a game really tanks?
[via Gamasutra, image via Nasdaq.com]
Email the author Jeff Marchiafava, or follow on Google+, Twitter, and Game Informer.
Uh-oh.
Homefront seems like an mediocre way of trying to be like other shooters. But it might be a hidden gem, I am still going to try it out.
Geez, investors. I'm a little disappointed in how jumpy you all are. It's THQ, after all.
Yeah I dont like the sounds of that. This game sounded interesting, but after hearing the review I might wait a bit. Never the less, reviews should not drastically effect stock like Jeff. Though they are important to gamers, investors should wait and see how much it sells before dropping out.
I'm trying and buying Homefront just for the fact of who isn't making it.
Hmmm, so I wonder if THQ is still planning on making this into a franchise?
Not terribly surprising. The only way THQ's price will recover is if sales were good in the first week. There was a lot of hype revolving around the game prior to release. I'm looking forward to seeing how things went.
Everyone puts too much stock into Metacritic, but there is no excuse for noticeably dated visuals.
It's amazing how reviews can really impact stock in a publisher that publishes a game that might not be spectacular. To me, the game seems ok, I still want to give it a go, the only reason why I am not crazy over the game is that it is another shooter. Another game in a already bloated genre of modern warfare like shooters, MW2, BFBC2, BLOPS (kinda modern), and Medal of Honor. The one thing the game has going for it is that is story sounds strong, other than that, to me it is a COD knock-off. GI gave it a 7, so it probably isn't that bad, certainly not worth $60 to me, maybe when it goes down a bit I will try it.
What the shooter genre needs is a new setting, do you guys remember Battlefield 2142???
besides which I am looking forward to Duke Nukem Forever a good throwback shooter.
i bet its worth a rent @ least. sure hope its better than what people say