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Sustaining A Legacy: The Battlefield Strategy

Battlefield 3 is in good hands. Lars Gustavsson has been with the series since its inception, and after serving as the creative director for several titles he's jumping back into the fray as Battlefield 3's lead multiplayer designer. We sat down and spoke with him about his love for, and the philosophy behind, the development of the Battlefield series. Watch the first video to hear Gustavsson talk about DICE's team structure for Battlefield 3, as well as how he got his start in the industry.

Check out the video below to hear Gustavsson reminisce about the history of Battlefield and reveal how DICE's passion and organization keeps the series from getting stale.

To learn more about DICE and Battlefield 3, visit our hub by clicking below.

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