The lights are on
2K Sports and Visual Concepts found a new recipe for raking in cash
money: Build around the greatest basketball player of all time, and have your
rival bow out of the competition early.
With Michael Jordan gracing the cover of NBA 2K11 and EA Sports canning the NBA Elite disaster, 2K reports its latest hoops game became the fastest selling title in the
history of the sports publishing label, dishing nearly 4 million copies
worldwide since it took the court this past October.
“This game is special to everyone at 2K Sports,” said president of product development Greg Thomas. “When we first landed
Michael Jordan for the cover of NBA 2K11, we knew we had to
produce a title worthy enough for the greatest player of all time. The
number of accolades and sales milestone prove that we lived up to the
challenge to create the greatest hoops game ever developed by 2K Sports.
It’s not only a reverent tribute to His Airness, but a love letter to
all the basketball fans whose continued support makes this franchise
what it is today.”
Email the author Matt Bertz, or follow on Twitter, Google+, Facebook, and Game Informer.
Wow, if it wasn't for the fact that it's a sports game, I might actually care about this game.
Well, Matt Bertz, I guess it would sell a shitload of copies since its the ONLY real basketball sim. Sure theres nba jams or whatever, but it being the only available current basketball game also makes a lot more people buy it since they essentially get all the sales that the EA nba game would have gotten.
Basketball with Michael Jordan is pretty awesome.
Everyone still loves Jordan
And to think.......it all started with the dreamcast nba2k
I initially thought going with Jordan on the cover was a bad move but they definitely delivered with the product.
Makes me happy, this game was amazing and deserved having great sales.
Will my mavs ever win a fu#$%^& ring