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Analyst: Sony NGP Will Be $300-$350

Jesse Divnich, vice president of analyst services at Electronic Entertainment Design and Research, tries to put a price on the Sony NGP and rates its chances.

Speaking with GamesIndustry.biz, Divnich thinks the unit be between $300 to $350 and dubs it a "serious threat to all forms of portable entertainment."

"After seeing the specs today," explained Divnich, "if the NGP can't succeed, it is clear that the portable gaming landscape has forever changed. The future of portable entertainment is in the hands of Sony."

We've heard rumors that it could be as much as $400, but Sony Europe boss Andrew House told Eurogamer that the unit would be "affordable."

"I can't put a ballpark on it in terms of figures," he said, "but what I would say is that we will shoot for an affordable price that's appropriate for the handheld gaming space."

[via GameSpot]

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Comments
  • I wish my job was speculating the obvious.
  • I think Sony would probably try to make it's price close to the 3DS so that it's more of a threat.

  • For everyone complaining about a $300-$350 range, what do you expect. Sony is developing a very nice piece of hardware (Assuming it works as well as I am being lead to believe). You don't get great performance for low to mid range investment. The most important thing will be how it plays, and what it plays. Being able to use the android market/3G/GPS is also a great addition.

    tl;dr - I'll be very happy with a $300-$350 price range.

  • $300 is still pretty expenseve, but this unit looks really impressive so that seams fair.

  • This is just an analyst so the price may be different and it may be like the ps3 the price depending on amount of storage.
  • I wouldn't mind $350 if the games are only $40. Likewise, they could do it for $250 if the games were $60.
  • I have no interest in this at all, and I really thought I would. I don't do enough traveling to warrant paying over 300 bucks for just the system. The 3DS is pushing it with 250, but to me that system holds more appeal and would get more use, even at home. I already own a PS3, whereas I don't own a Nintendo system. Sorry Sony, you lose this time around.
  • not surprised at all. i knew it would be more than the 3ds. the real question is "is it worth it?"
  • So, wait. When the 3DS was announced and analysts made the guess of around $300 to $350 and said that that would be too much and the system was going to flop unless the price was lowered. But when the NGP is announced they make the same price guess and say that it is going to basically kill the competition. Not to mention that but to also say that the future of portable gaming depends solely on the NGP, as if the 3DS didn't matter? Gee, I can't tell who is being biased in favor of the big multipurpose company. Here's a hint: it begins with "anal" and ends with "ysts".

  • Anything below $300 is my range.   (If games are going to be $50)  If 3G has a subscription charge, that will play into it too.  I really want this, but the starting sharge seems like it will be too much, and it may go south like the original PSP did.  I want this because it looks great, and it will be one step to bringing the handheld gaming space away from the ever growing, small apps and games as seen on Itouch's.

  • Mod

    The more I think about it, the more I think that it may come in lower than expected.  They could use the business model of selling it cheaper. $229 or so, and charging a few more dollars for games.  They will make money off the new memory cards(probably quite a bit).  They under produce, or at least appear to so that people aren't talking about a price drop right off the bat.

    They will probably charge some amount fot the 3G connectivity, or partner with Verizon for it and get some of that cash.  

    Perhaps this is just wishful thinking, personally I would rather pay 350 up front, get free 3G(like the kindle), and have reasonably priced games.

  • Eek, I don't like the trends of handheld prices.

    Guess it's time to give up handheld gaming? I can't afford to pay that much just for the system, not even considering the games...

  • That is way too much. Looks like I'll have to choose between the 3DS and the PSP2. And thats a choice after two price cuts.

  • That's just far too much... I suppose it's fair, but I just can't justify shelling out so much for a handheld.

    I'm wondering where they draw the line between "affordable" and "unaffordable". At that, 400 doesn't feel like much more than 350, ya know what I mean?

    I mean, when it gets to rival what we're asked to shell out for consoles... add in games and accessories (at least you don't need a controller)... you've got to make choices. It's not like the businesses we work for are going to cooperate anytime soon and give us what we truly earn, especially in these times. Prices on everything seems to go up, and our paychecks don't match. That's the way we've been trained to believe it's supposed to be, of course, but it doesn't aid our cause of gaming.
  • Sony has their work cut out for them.  The 3DS has generated enormous enthusiasm.  And I'm thinking $350.

  • Given what it can do, Sony will make the appropiate price.

    Thank You Sony, for the NGP!

  • $300 would be fine with me. Anything more and I may wait a little.  And, considering this is a great move forward for handheld devices, I may also be selling my iPod Touch to help pay for this. It doesn't get as much use as it did anyways.

  • So my guess is the same as these guys. I knew it!

  • It must come down in price to make it, to many other choices for way cheeper...