Please support Game Informer. Print magazine subscriptions are less than $2 per issue
Colbert Parodies Nintendo's "On Like Donkey Kong" Trademark
Nintendo's ridiculous trademark claim to the phrase "It's on like Donkey Kong" has already made the company a bit of a laughing stock on the Internet. Now, Comedy Central's Stephen Colbert has made them the laughing stock of the television.
After catching wind of the company's plan to trademark the groan inducing pop culture phrase, he did a two minute segment on the matter on the Colbert Report. During his report, Colbert claimed Nintendo was going to file other trademark claims on Nintendo-related phrases, specifically "Don't front like Duck Hunt", "Bring the painia like Castlevania" (okay, that's Konami but it's still funny), and "Nah, I don't really feel like playing Kirby's Adventure" (even on Comedy Central the pink puff gets no respect!).
He also said he was emulating Nintendo strategy, and would soon be squatting on the rights to phrases "no one uses anymore". Colbert plans to trademark "all that and a bag of chips" and then sell the rights to Frito Lay, and well as "You go, girl!" to Depends adult undergarments.
Watch the clip here, it's pretty funny.
Colbert lampoons Nintendo
Source: 1UP
I’d like to ask you to support Game Informer’s continued coverage of games with a subscription. For less than two dollars per issue, we mail you a full year of 10 print magazines, each with cover stories and preview features filled with exclusive details about the most exciting upcoming games. We profile and interview game creators. We look back on the rich history of gaming, and we celebrate what’s next.
Here on the website, we offer much of our content for free, including game reviews, daily news, videos, event coverage, and more – all with minimal ads.
We do so with a small editorial team, alongside contributing paid writers from around the world – over 65 individuals from 9 countries around the world, just in the last couple of years.
It’s not possible without support.
In a time when game makers and games coverage have faced hard struggles and layoffs, the future of this 30+ year magazine and community is at risk. Our new standalone magazine subscription is the number one way you can keep us alive – and we believe you’ll get a pretty fantastic gaming magazine in your mailbox every few weeks for your trouble.
Thank you.
