Please support Game Informer. Print magazine subscriptions are less than $2 per issue

X
News

Wii Price Cut Not Happening Soon

by Joe Juba on Nov 01, 2010 at 09:54 AM

With Microsoft and Sony entering the motion-driven gaming space, you might think that Nintendo would try to undermine its competitors by dropping the Wii's price. Well, keep dreaming.

While Nintendo plans to offer special bargains through various retailers as we approach the holidays, the company's efforts to increase sales will not include a price cut on the Wii hardware.

"Of course, we cannot say it will never happen, but we are not thinking of it for the near future," says Nintendo CEO Satoru Iwata.

A new Wii currently costs about $200. Do you think a price cut could help sell more units? Or has the Wii already reached the saturation point with its audience?

(Source: Associated Press)