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  • Blog Post: Opinion – How Guitar Hero Live’s Microtransactions Sour The Experience

    Music discovery is one of the main reasons I enjoy Guitar Hero and Rock Band. With Guitar Hero Live’s TV mode, FreeStyle Games and Activision implemented a system that requires you to earn on-demand song plays by playing on streaming channels. I was originally excited at the prospect of being forced... More
  • Blog Post: Worried About Gaming Getting More Expensive? It Already Has

    Over the past five years, publishers have gotten more creative with how they monetize games. It used to be that the $50 or $60 people paid at the register was the maximum lifetime value publishers could expect from a single copy. That number has bloomed in ways many consumers don’t internalize... More
  • Blog Post: Halo 5: Guardians 'Requisition System' Explained (Now With Impressions)

    Update: This piece has been updated throughout now that the embargo has lifted. We have added quotes from 343 Industries, pack pricing, and our own experiences playing Warzone with the requisition system. This piece was originally published on September 18, 2015, at 3:33 p.m. Central. Earlier this week... More
  • Blog Post: Opinion: Reactions To Cosmetic DLC Versus In-App Transactions Suggest Double Standard

    Over the past few weeks, we’ve covered the continuously mounting trend of in-app transactions in full-priced games. Whether it’s the cash-heavy bent of Metal Gear Solid V’s FOB system or something a bit more balanced with earnable currency like Grand Theft Auto Online, the presence... More
  • Blog Post: As Long As Microtransactions Are Profitable, They Aren't Going Anywhere

    Earlier today, we posted our review of Assassin's Creed Unity . As you may be aware, there is a furor among some readers over the inclusion of in-game microtransactions. We noted their inclusion in the latest Assassin's Creed title, stating that they are available to speed progression through... More
  • Blog Post: Opinion – If It Ain't Broke

    The video game industry is changing, and like most industries, it generally favors the companies that are willing to change along with it. New platforms and audiences have required game makers to seek out alternative methods for turning a profit, some of which have bled over into the mainstream market... More
  • Blog Post: Let Us Buy Your Games!

    Mobile games are growing more sophisticated and engaging, but many developers need to alter their monetization approach if they want to appeal to dedicated gamers. A few months back, my wife and I spent a weekend shopping for a new car. We’d already narrowed our selection down to a few choices... More
  • Blog Post: How Microtransactions Are Bad For Gaming

    Gamers who have been around for a few years won’t have a hard time remembering the heyday of arcades. Bring enough quarters, and the world was your oyster. Titles like Gauntlet were built to get as many of those quarters as possible. Your health ticked down. Food was hard to find. Monsters became... More
  • Blog Post: What $15 Per Month Buys In Guild Wars 2

    ArenaNet's new MMO has no subscription fee, but it does have an integrated microtransaction shop. What can you get for the fifteen bucks a month you would be paying for a traditional triple-A MMO subscription? Because you can buy gems (the real-money currency) from other players with in-game money... More
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